This Film Production / Motion Graphics company were all too aware their current brand wasn't right. They wanted a new I.D that allowed them to be taken seriously by large corporates but didn't lose their unique personality. They also didn't want to think too hard about how it was placed on their output!
Badging was the name of the game. We offered the client a range of brand personalities after the initial 'chemistry' discussions. Ultimately culminating in a representation of superpowers designed around a unique SuperGrizzly character. We developed a fresh child-like animation friendly bear, contained within a strong brand stamp device. SuperGrizzly world domination is currently ongoing...
Back to Top