Ricola Channel Support

The opportunity

"We are launching Ricola into the major multiples and we need concepts for Channel Support, Trade Sales Aids, Trade & Consumer Advertising..."


The solution

Leveraging Ricola's Swissness enabled us to tell a compelling story both in the Trade and Consumer arena's. We used Swissness to highlight key product USP's and provided a joined up 'confunctionary' story that arched across all concepts and in all areas.





Clearthinking Creative

51 Church Street, Hungerford

West Berkshire

RG17 0JH


Tel: 01488 685392

eMail: info@clearthinkingcreative.co.uk

┬ęClearthinking Creative ┬ęDaryl Wilkinson